About Us
Froghop Digital is a growth consulting firm. We leverage the latest marketing tools and approaches to help businesses maximize their marketing ROI. This encompasses omnichannel programs, marketing operations and AI-forward martech stack upgrades.
We believe companies thrive when they create an optimal customer experience. This begins with understanding the customer journey and ensuring all touchpoints consistently communicate your brand’s value. This encompasses marketing, digital experiences and customer-experiences in-store.
Have you put your customer at the forefront of your growth strategy?
Founder & Fractional CMO
Froghop Digital’s founder, Shelley Scipione has 20 years of experience in digital and omnichannel marketing strategies. She has helped multichannel retailers ranging from $100 Million to $1+ Billion in sales achieve revenue targets. Direct-to-consumer experience ranges from start-ups to the $1+ Billion GAF Roofing.
Shelley has led category marketing, seasonal campaigns, brand launches & digital product launches. She thrives on complex marketing overhauls to accelerate growth and maximize ROI. This includes launching new business models and leading digital transformations that drive exponential growth. Shelley is a visionary leader, who sees business opportunities like a master chess player thinking many moves ahead.
When Shelley’s not working, she’s hiking, practicing yoga, snowshoeing, meditating, or enjoying soulful conversations with friends.
